A person poses dramatically, reaching upwards.
OURA

our style . our energy . our aura

Explore my creations

a pair of black jeans on a white background
a pair of black jeans on a white background

Pants

T-Shirt

Jacket

About OURA

OURA is a contemporary fashion brand built on identity, expression, and community. We create high-quality garments that blend premium materials with intentional design, producing pieces that go beyond clothing and into art. Every graphic, texture, and silhouette carries deeper meaning—designed not just to be worn, but to be felt.

Rooted primarily in streetwear, OURA moves fluidly between styles, incorporating elements of sophistication and minimalism while staying true to its urban core. This diversity reflects the people we represent: different backgrounds, different energies, one shared aura.

OURA is about our style, our energy, our presence. It’s a community where individuality is respected and difference is celebrated. When you wear OURA, you carry a strong identity—one that speaks without words and stands confidently in any space.

OURA

grayscale photo of a woman
grayscale photo of a woman

Working hours

Monday-Sunday 24/7

Contact +27 67 142 8199

+27 79 558 9172
el.classico.ouraclothing@gmail.com

woman's hippie style sunglasses
woman's hippie style sunglasses
two black and white body dresses

Absolutely thrilled with my purchase! Outstanding product, exceptional service, and overall an excellent buying experience.

Clarice Turner

woman wearing black crew-neck shirt
woman wearing black crew-neck shirt

Absolutely happy with my purchase . I'm incredibly amazed at how good the quality of my shirt is .Thank you

Brian Moten

man standing near balcony
man standing near balcony
★★★★★
★★★★★